Submitted by AM-Eabl on

WhiteCap Crisp is a new variant of WhiteCap TM, a crisp quality beer brewed to distinction that KBL recently launched in the market.

We officially launched WhiteCap Crisp on 19th February 2022 where we had a one of kind brand campaign Launch, with the target consumer range of 25 to 40 year old female consumers and conscious moderators who have an interest and greater scrutiny in wellness and fitness as they assert control over their lifestyle. They love hanging out with their friends over a meal as they enjoy their favorite beer during light drinking occasions like during lunch and after work-out.

WhiteCap Light has gone through a full repositioning to ensure it claims a lead role in the light category in the country. We are re-introducing the brand as a crisp quality beer at 3% ABV brewed to distinction:

  • Newly revamped liquid

  • New Labels – front, back, and neck

  • Refreshed look

  • Introduction of a sleek 330ml can format

WhiteCap Crisp’s a key golden beer made with Kenyaʼs finest ingredients for a clean, crisp, lighter taste with no sugar added – and best enjoyed ice cold.

Visit ke.thebar.com to make your order today.

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WhiteCap Crisp
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WhiteCap Crisp
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