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We're committed to responsible drinking, so we need to check that you are old enough to visit our brands section. Please confirm that you are of legal alcohol purchase age in your country of access.

Why do we ask these questions

Website Terms & Conditions


If You do not Accept these Terms & Conditions Please Leave The Site Now.



Any use by you of the website operated by East African Breweries Limited at www.eabl.com
is conditional upon your acceptance of these Terms & Conditions, including our Privacy
Statement.

We reserve the right to amend these Terms & Conditions from time to time without notice and at our discretion. It is your responsibility periodically to review this page for updates to these Terms & Conditions, which shall come into effect once posted. See box below for a summary of updates.

Your continued use of the Site will be deemed acceptance of these Terms & Conditions, including our Privacy Statement.This Site is intended for use by you only if you are of legal age to purchase alcohol in your country of residence and in the country from which you are accessing the site. If you do not fall within this category, you may be in breach of laws or regulations applicable in your country of residence or in your country of access and you should leave the Site immediately.

All references to 'our', 'us', 'we' or 'company' within this policy and within the opt-in notice are deemed to refer to East African Breweries, its subsidiaries and associates.


      1. Rights - all rights in all material and content (including, but not limited to, text, images, web pages, sound, software (including, code, interface and website structure) and video, and the look and feel, design and compilation thereof) at this Site are owned by us or our licensors. You agree that you are permitted to use this material and/or content only as set out in these Terms & Conditions or as otherwise expressly authorized in writing by us or our licensors, and that you may not otherwise copy, reproduce, transmit, publicly perform, distribute, commercially exploit, adapt, translate, modify, bundle, merge, share or make available to any person, or create derivative works of such material or content.

      2. Intellectual Property – We are the owner and/or authorized user of all trade marks, service marks, design marks, patents, copyrights, database rights and all other intellectual property appearing on or contained within the Site, unless otherwise indicated. Except as provided in these Terms & Conditions, use of the Site does not grant you any right, title, interest or license to any such intellectual property you may access on the Site. Except as provided in these Terms & Conditions, any use or reproduction of the intellectual property is prohibited.

      3. Copying - You may view this Site and you are welcome to print hard copies of material on it solely for your lawful, personal, non-commercial use. All other copying, whether in electronic, hard copy or other format, is prohibited and may breach intellectual property laws and other laws worldwide. Furthermore, you are not entitled to reproduce, transmit, publicly perform, distribute, adapt, translate, modify, bundle, merge, share or make available to any person, or create derivative works of such material, or use it for commercial purposes, without our prior written consent. All other rights are reserved.

      4. Terms of Use and Acceptable Usage Policy Relating To Message Boards
        This Site may contain discussion groups, news groups, bulletin boards, chat rooms and other interactive services (collectively, "Message Boards"). We may or may not actively monitor use of, or content or materials posted on, our Message Boards. Similarly, we may or may not exercise editorial control over the content of any Message Board. As a result, you may be exposed to content on our Message Boards that is inaccurate, fraudulent or deceptive or that you find offensive or objectionable. Your use of Message Boards is at your own risk.However, we reserve the right, but are not obliged, to monitor our Message Boards and to remove or alter any content, which we consider, in our sole discretion, constitutes a misuse of these rules. We may restrict, suspend or terminate your use of these services or the Site where we believe that there has been such a misuse.


The following examples constitute a misuse of our Message Boards:

    • Using the services for any improper, unlawful or immoral purpose, causing any nuisance by your use of the services or causing the operation of the services to be jeopardized or impaired;
    • Using the services to create, host or transmit (whether in a Message Board or otherwise) any defamatory, offensive, or obscene material or engaging in activities which would cause offence to others on grounds of race, religion, creed or sex;
    • Using the services to harm, or attempt to harm, minors in any way;
    • Using the services to create, host or transmit any material that threatens or encourages bodily harm or the destruction of property or would constitute a criminal offence or give rise to civil liability;
    • Using the services to create, host or transmit material which infringes the copyright, trademark, patent, trade secret, privacy, publicity or other intellectual property or proprietary rights of any other party;
    • Using the services to create, host or transmit unsolicited advertising material to other users;
    • Using the services to create, host or transmit any material that harasses another;
    • Using the services to make false, misleading, deceptive or fraudulent offers to sell or buy products, items or services or to send chain letters or pyramid schemes and the like;
    • Adding, removing or modifying identifying network header information or copyright management information including author names, publication dates or clearance agency names in an effort to deceive or mislead;
    • Using the services to access, or to attempt to access, the accounts of others or to penetrate, or attempt to penetrate, our or a third party's security measures, computer software, hardware, electronic communication system, or telecommunications systems;
    • Using the services to collect, or attempt to collect, personal information about third parties without their knowledge or consent or to engage in screen scraping, database scraping or any other activity with the purpose of obtaining lists of users or other data;
    • Using the services for any activity which adversely affects the ability of other people or systems to use the services or the internet generally, including, without limitation, flooding and hacking;
    • Reselling, repurposing or redistributing any services provided by us our contractors or our licensees without our prior written consent; or impersonating any person or entity or using a false name that you are not authorized to use.
    • Encouraging, condoning or glamorising under-age drinking, drunk-driving or excessive consumption of alcoholic beverages
    • Disclosing any personally identifiable information about yourself or any other party (e.g. telephone number, geographic address or any other information from which an individual's identity or contact information can be derived)


This list only serves to provide examples and is not meant to be an exhaustive list of the type of unacceptable uses of the Message Boards that may result in the restriction, suspension or termination of your use of the Message Boards or of our Site. Due to the global nature of the Internet, users hereby agree to comply with all local rules regarding online conduct and acceptable content. Users also agree to comply with any applicable rules regarding the export of any data from any country.

Any content, information or material posted to a Message Board ("Postings") will be deemed not to be confidential or secret. You understand that personal and other information (e.g. username, email address, phone number) that you post on or through Message Boards is generally accessible to, and may be collected and used by, others and may result in unsolicited messages or other contact from others. You should not include any personally identifiable information about yourself or any other person in any posting. We reserve the right, but not the obligation, to remove any postings that contain personally identifiable information. We shall not be liable for the use or misuse of any information or data, including personal information that you post on our Message Boards.

You represent and warrant that your Postings are original to you, are not obscene, vulgar, offensive, malicious, discriminatory, defamatory or otherwise unlawful, that no other party has any rights thereto, and that any "moral rights" in your Postings have been waived, and you grant us a royalty-free, unrestricted, worldwide, perpetual, irrevocable, non-exclusive and fully transferable, assignable and sub-licensable right and license to use, copy, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, perform and display such Postings (in whole or part) and / or to incorporate them in other works in any form, media, or technology now known or later developed.

We are not responsible for maintaining your Postings and we may delete or destroy them at any time.

CONTENT, INFORMATION AND MATERIALS POSTED BY USERS TO MESSAGE BOARDS ARE NOT ENDORSED BY US. IT IS YOUR RESPONSIBILITY TO EVALUATE AND CONFIRM THE ACCURACY OF INFORMATION PROVIDED BY OTHER USERS ON OR THROUGH MESSAGE BOARDS.

The opinions expressed in Message Boards are not necessarily ours. Any statements, advice and opinions made by participants are those of such participants only. We shall not be held responsible for any statements, advice, opinions or other content or materials on message Boards. You release us from claims and demands of every kind and nature, known and unknown, howsoever arising out of or in any way connected with a dispute with another user of this Website.

We may enable you to establish an account with a username and password to access and use the Message Boards. If so, you are responsible for maintaining the strict confidentiality of your account password, and you are responsible for any activity under your account and password. You agree to (a) immediately notify us of any unauthorized use of your password or account or any other breach of security, and (b) ensure that you exit from your account at the end of each session. It is your sole responsibility to control the dissemination and use of your password, control access to and use of your account, and notify us when you desire to cancel your account. We will not be responsible or liable for any loss or damage arising from your failure to comply with this provision


5. NO WARRANTIES - This site is provided "as is," and your use thereof is at your own risk. We, our officers, directors, employees, agents and assigns, disclaim, to the fullest extent permitted by law, all express and implied warranties, including, without limitation, any warranties of merchantability, fitness for a particular purpose, title and noninfringement. We do not warrant that the site will be free from viruses, available or that the contents will be accurate. Although we take reasonable steps to secure the site, you acknowledge that the internet is not a completely secure medium and we make no warranties, express or implied, that any information or materials you post on or transmit throughthe site will be safe from unauthorized access or use. If you are dissatisfied with the site, your sole remedy is to discontinue using the site

6. THIRD PARTY GOODS AND SERVICES - We do not vouch for those persons, Companies and other organisations whose goods or services may be Accessed or displayed through or on the site.

7. Your responsibility - You should always verify the information set out in this Site with independent authorities before acting or relying on it. It is your responsibility to use viruschecking software on any material downloaded from this Site and to ensure the compatibility of such software with your equipment.
In circumstances where you provide us with information relating to any third parties, you warrant that you have received that third party's consent in relation to such disclosure and that the third party has been informed of, and agrees to, our Privacy Statement and the uses which we may make of such information.

8. NO LIABILITY- To the fullest extent permitted by law we, our officers, directors, employees, agents and assigns, hereby disclaim all liability for any loss, cost or damage (direct, indirect, consequential, or otherwise) suffered by you as a result of your use of the site or from any computer virus transmitted through the site, or other sites accessed from this site, whether such loss, cost or damage arises from our negligence or otherwise and even if we are expressly informed of the possibility of such loss or damage. In no event shall our total liability to you for all damages, costs, losses and causes of action in the aggregate (whether in contract, tort, including but not limited to negligence, or otherwise) arising from the terms and conditions, including our privacy statement, or use of the site exceed, in the aggregate, kshs 7,500.00.

9. Materials submitted by you – Unless specifically requested, we do not solicit nor do we wish to receive any confidential, secret or proprietary information or other material from you through the Site, any of its services, by email, or in any other way. Any information or material submitted by you, and which we, have not specifically requested, will be deemed not to be confidential, secret or proprietary. You agree that any information or materials submitted by you to this Site, whether ideas, creative concepts or other materials, may be used, reproduced and disclosed by us without restriction for whatever purpose we deem fit and without payment of any sum or acknowledgement of you as their source. You also warrant that any "moral rights" in posted materials have been irrevocably waived by the appropriate authors.

WE SHALL HAVE NO LIABILITY FOR ANY LOSS OR DAMAGE SUFFERED BY YOU AS A RESULT OF USE OR DISCLOSURE OF SUCH MATERIALS BY US TO THE EXTENT
PERMITTED BY LAW.

This paragraph does not affect any rights you may have under data privacy laws that protect your personal information or similar privacy laws, to the extent that such rights cannot be excluded.

10. User Information - In the course of your use of the Site, you may be asked to provide personal information to us (such information referred to hereinafter as "User Information").
Our information collection and use policies with respect to such User Information are set forth in the Site Privacy Statement, which Privacy Statement is incorporated into these Terms & Conditions by reference. You acknowledge and agree that you are solely responsible for the accuracy and content of the User Information.>

11. Links from and to the Site - You acknowledge and agree that we have no responsibility for the information provided by Web sites to which you may link from this Site
("Linked Sites"). Links to Linked Sites do not constitute an endorsement by or association with us of such sites or the content, products, advertising or other materials presented on such sites. We have no control over these Linked Sites and do not edit or monitor them.
You acknowledge and agree that we are not responsible or liable, directly or indirectly, for any damage, loss or cost caused or alleged to be caused by or in connection with use of or reliance on any such content, goods or services available on such Linked Sites. No website may be linked to this website or its pages without our prior written consent.

12. Indemnity - You will indemnify us against any loss, damage or cost incurred by us arising out of your use of the Site, any of its services or any information accessible over or through the Site, including information obtained from linked sites, your submission or transmission of information or material on or through the Site or your violation of these Terms & Conditions or any other laws, regulations and rules. You will also indemnify against any claims that information or material, which you have submitted to us, is in violation of any law or in breach of any third party rights (including, but not limited to, claims in respect of defamation, invasion of privacy, breach of confidence, infringement of copyright or infringement of any other intellectual property right). We reserve the right to exclusively defend and control any claims arising from the above and any such indemnification matters and that you will fully cooperate with us in any such defenses.

13. Restriction, Suspension and Termination – We may restrict, suspend or terminate your access to the Site and/or your ability to avail of any of the services on the Site, including interactive services, if we believe that you have breached these Terms & Conditions at any time. Any such restriction, suspension or termination will be without prejudice to any rights, which we may have against you in respect of your breach of these Terms & Conditions. We may also remove the Site as a whole or any sections or features of the Site at any time. Please note that we have the ability to trace your IP address and if necessary contact your ISP in the event of a suspected breach of these Terms & Conditions.

14. Entire Agreement – These Terms & Conditions, including our Privacy Statement, constitutes the entire agreement between you and us in relation to its subject matter and supersedes any and all prior promises, representations, agreements, statements and understandings whatsoever between us. To the extent that software is available through the Site, such software may be subject to a license agreement that is distributed or included with such software and you agree to abide by the terms and conditions of any such license agreements. The failure by us to exercise or enforce any right or provision of the Terms & Conditions shall not constitute a waiver of such right or provision. If any provision of the Terms & Conditions is found by a court of competent jurisdiction to be unenforceable or invalid, the parties nevertheless agree that the court should endeavor to give effect to the parties' intentions as reflected in the provision, and the other provisions of the Terms & Conditions shall remain in full force and effect. We may cede assign or otherwise transfer our rights and obligations in terms of these standard terms and conditions to third parties.

15. Copyright And IP Legal Issues: We respect the intellectual property rights of others, and require that the people who use the Site do the same. If you believe that your work has been copied in a way that constitutes copyright infringement, please forward the following information to the EABL Group Company Secretary:

EABL Group Company Secretary, P.O. Box 30161, 00100, Nairobi,
Tel: 254-20-8644000

A description of the copyrighted work that you claim has been infringed

A description of the alleged infringing activity and where the alleged infringing material is Located

A statement by you that you have a good faith belief that the disputed use is not authorized by you, the copyright owner, its agent, or the law

An electronic or physical signature of the person authorized to act on behalf of the owner of the copyright interest, and

A statement by you made under penalty of perjury, that the above information in your Notice is accurate and that you are the copyright owner or authorized to act on the copyright owner's behalf.


Group Company Secretary contacts:
EABL Group Company Secretary, P.O. Box 30161, 00100, Nairobi,
Tel: 254-20-8644000

16. Law and Jurisdiction - These Terms & Conditions, including the Privacy Statement and any matter relating to this Site, shall be governed by the Kenyan law. To the extentthat software is accessible through this site, such software may be subject to export, reexport and/or import controls imposed by the Kenya or any other jurisdiction and may not be downloaded or otherwise exported or re-exported: into (or to a national or resident of) any country to which the Kenya has placed an embargo or which is subject to relevant export restrictions.



©2012 EAST AFRICAN BREWERIES LIMITED P.O BOX 30161, 00100 NAIROBI
All rights reserved.

Privacy & Cookies Notice


East African Breweries Limited has created this privacy statement to demonstrate our firm commitment to your privacy. The following discloses our information gathering and dissemination practices for this web site. Other than from personal information, which you provide to us on a voluntary basis, our web site is not capable of identifying you.

1. Introduction
All references to 'our', 'us', 'we' or 'company' within this policy and within the opt-in notice are deemed to refer to East African Breweries Limited, its subsidiaries, affiliates and associates.

We endeavour to protect your personal privacy. We provide this privacy statement to help you to understand what we may do with any personal information that we obtain from you. By providing your personal information to us, you signify your acceptance of our Privacy Statement and agree that we may collect, use and disclose your personal information as described in this Privacy Statement.

If you do not agree to this statement, please do not provide your personal details to us. This Privacy Statement is incorporated into, and part of, the Terms and Conditions, which govern your use of the site in general. We will use your information only for the purposes set out below.

We may need to update this Privacy Statement from time to time. We recommend that you regularly check this page to ensure that you have read the most recent version.

2. Legal Purchase Age
You must not provide us with your personal information if you are not of legal age to purchase alcohol in the jurisdiction in which you reside and (if different) in the jurisdiction in which you are accessing the site. We do not intend to collect personal information from any individuals under the legal purchase age or market alcoholic beverages to anyone under the legal purchase age.

If we receive notice or believe that someone under the legal purchase age has provided us with personal information we will make every reasonable effort to remove such personal information from our files or flag such personal information and retain it for the sole purpose of ensuring that it is not used any further.

3. What is personal information?
Personal information is information about an identifiable individual, as defined by applicable law. It does not include aggregated information that does not allow you to be identified, nor does it include business contact information such as your name, title, business address and business phone number.

4. Collecting personal information
You can decide what personal information you provide to us. We will only collect personal information that you choose to provide. Where possible, we will enable you to select how we will use this information (for example, by choosing to opt-in or opt-out of receiving special promotional offers).

You may choose to provide us with personal information if, for example, you: contact us with an enquiry; register on the site, fill out a survey or other form with your personal information included; request us to provide you with information; enter a competition; post information to public areas of the site or take advantage of a promotion.

You have the opportunity to decide whether or not to receive communications from us, except communications required by law or to administer any transaction requested by you, at any point where we request information about you.

By providing any personal information to us, you fully understand and clearly consent to the transfer of such personal information to, and the collection and processing of such information in, other countries or territories. Any such transfer and processing by us will be in accordance with this Privacy Statement.

5. Use of cookies on our websites
In common with many websites, we use "cookies" to help us gather and store information about visitors to our websites.

A cookie is a small data file that our server sends to your browser when you visit the site. The use of cookies helps us to assist your use of certain aspects of the site.

You can delete cookies at any time or you can set your browser to reject or disable cookies.
You can obtain information about how to manage cookies at www.aboutcookies.org.

We may use information from cookies for the following purposes:

  • Traffic monitoring

    E.g.

    • The IP address from which you access the site
    • The type of browser and operating system used to access the site
    • The date and time of your access to the site
    • The pages you visit
    • The Internet address of the website from which you accessed the site
  • To recognise repeat visitors for statistical / analytical purposes.
  • Anonymous tracking of interaction with online advertising. E.g. to monitor the number of times that a banner ad is displayed and the number of times it is clicked. We may connect the information that we collect through cookies with other personally identifiable information that you provide to us. Such purposes are:

    • To customise or personalise your experience of the site; for example, so that we can greet you on the site by name.
    • For transactional purposes, such as credit card sales.

    • To monitor your use of our website(s) in order to make our communications to you as relevant as possible; for example, by sending you email communications relevant to the parts of the site that you visit most often or by letting you know about features of the site that you have not accessed previously.

      We may compile and report to third parties (such as advertisers) aggregate statistics about our users in terms of numbers, traffic patterns and related site information.

    6. Use of personal information
    We may use and/or disclose personal information collected from you in one or more the following ways:

    Marketing Communications.     We may use your personal information in order to communicate with you about our products and services and those of our subsidiaries, affiliates, and parent companies and any of their related businesses. However, you will be able to choose whether or not to receive such communications when you first provide personal information to us. You will also have an opportunity to unsubscribe whenever we communicate with you. You may also unsubscribe from such communications at any time (see "Unsubscribe, access, questions and further information" below).

    Marketing analysis. We may use information for internal marketing analysis, for example, to assess trends amongst our consumers or to measure the amount of traffic to our websites. We may also share non-personal information with others, such as advertisers, in aggregate anonymous form, which means that the information will not contain any personally identifiable information about you. We will only shared identifiable personal information with third parties for marketing analysis with your consent.

    Transactional purposes    . We may use your personal information in order to respond to your queries and requests and to manage transactions such as credit card payments for any goods that you order from us or any of our agents, or for the fulfilment of such transactions (e.g. delivery). The personal information you provide may be used by an authorised vendor to fulfil that order.

    Third party offers. We may arrange for carefully selected organisations to send you marketing and promotional information that may be of interest to you. In such circumstances your personal information may be disclosed to these organisations that will be bound by confidentiality obligations and restrictions on use of personal information. We will obtain your permission before we allow a third party to send you any such communications.

    Public (or Interactive) areas of our websites. Information that you post on or through the public areas of the site (e.g., chat rooms, bulletin boards and discussion groups) are generally accessible to, and may be collected and used by, others and may result in unsolicited messages or other contact from others. Users of our websites are encouraged to exercise caution when providing personal information about themselves in public (or interactive) areas of this site.

    Sale or Transfer. In the event of a sale, merger, consolidation, change in control, transfer of substantial assets, financing, reorganisation or liquidation, we may transfer, sell, or assign to third parties information concerning your relationship with us, including without limitation, personally identifiable information that you provide and other information concerning your relationship with us.

    Legal purposes. We may collect, use and/or disclose your personal information if permitted by law or required to do so by law or where we believe such action is necessary in order to detect, protect or defend us and/or other third parties against error, negligence, breach of contract, theft, fraud and other illegal or harmful activity, to comply with our audit and security requirements, and to audit compliance with or corporate policies, procedures, legal and contractual obligations.

    7. Disclosure of personal information
    In addition to disclosures identified in the purposes above, from time to time we may disclose personal information to:

    (a) Our service providers and subcontractors, including our affiliates, retained to perform functions on our behalf or to provide services to us, such as warehousing and delivery; marketing and advertising; data processing; software development; website hosting and management; information technology and office services; legal, accounting, audit and other professional service providers; and further provided such service provider does not collect, use or disclose the personal information for any purpose other than to perform such functions or to provide services to us or as otherwise required by law;

    (b) A person or entity, including our affiliates, to whom disclosure is required in order to fulfil one or more of the purposes described above under "Purposes for Collecting Information";

    (c) A person who, in our reasonable judgment, is providing or seeking the information as the authorized or appointed legal agent of the subject individual; or

    (d) Any third party with your consent or where disclosure is required or permitted by law.

    Your acceptance of the Terms and Conditions of use of this site, which include this Privacy Statement, constitute the granting of consent to the use and disclosure of your personal information for the purposes set out above.

    8. Security
    We take security seriously and we take precautions to keep your personal information secure. We have put in place appropriate physical, electronic and managerial procedures to safeguard the information we collect. We have no control over the privacy of any e-mail communications while in transit to us. We recommend that you not include confidential, proprietary or sensitive information in e-mails.

    In the unlikely event that we believe that the security of your personal information in our possession or control may have been compromised, we may seek to notify you of that development. If a notification is appropriate, we would endeavour to do so as promptly as possible under the circumstances, and, to the extent we have your e-mail address, we may notify you by e-mail.

    9. Unsubscribe, access, questions and further information
    At your request, where the law requires us to do so, we will confirm what personal information we hold about you, update your information, remove your information and/or correct any inaccuracies in such personal information if you contact us.

    10. Links.
    This site may contain links or references to other websites outside of our control. Please be aware that we have no control over these sites and our privacy statement does not apply to these sites. We encourage you to read the privacy statements and terms and conditions of linked or referenced sites you enter.

    © East African Breweries Limited, P.O Box 30161, 00100, Nairobi, Kenya. 2012. All rights reserved.

Why do we have to ask you these questions?


Because we support responsible drinking, we need to ask you these questions to ensure that you are over the legal purchase age and that you are legally allowed to view this site in your country of access.


We also need to be aware if anyone else using this computer could be under the legal purchase age.


Rest assured that none of the information you provide here will be used to contact you in any way.


Drink Responsibly - Live Responsibly.

Our Rich Heritage
Quick Links

  • Kenya Breweries Ltd. is formally incorporated as a private company. The first beer is brewed on 14th December. The first batch delivered to the Stanley Hotel where it was opened to a mixed reaction.

  • First Annual General Meeting of the company is held. George Hurst, company founder, is killed in an elephant hunting accident. In his memory, his brother Charles decided to name the first beer brewed 'TUSKER'.

  • KBL's board decides to start using malted barley in the production process instead of imported malt extracts significantly improving TUSKER's appearance and flavour. This move saved the company at least £780per year.

  • KBL becomes a public company owing to the increased number of shareholders

  • Mombasa Brewery officially opened on 8th February by the colonial Governor of Kenya Sir Evelyn Baring. Initially, HRH Price Philip was meant to preside over the event, but was forced to travel back to England following the death of King George VI.

  • EABL is listed in the Nairobi Stock Exchange.

  • First Africans Messrs. J M Muchura and J Thuo appointed to the EABL board of directors.

  • Guinness East Africa Limited incorporated in Kenya. The board approved modernisation and expansion of the Tusker Plant in Ruaraka increasing production capacity by over 110,000 cases per month.

  • President Jomo Kenyatta lays the foundation stone of the company's new headquarters at Ruaraka and launches a multi-million pound five-year expansion programme. Wooden beer cases are replaced by more durable plastic cases

  • EABL completes the largest public share issue in Kenya's history offering 3 million ordinary shares at a price of Ksh.18 each, raising the number of shareholders to more than 23,000. KBL hosts a sports festival to aid Kenya Olympics team.

  • EABL celebrates 50 years Golden Jubilee with the opening of the new headquarters by His Excellency, Daniel Arap Moi - Vice President of Kenya. On the same day, celebrations to mark the occasion were held at all plants and depots throughout the country.

  • Construction work on Central Glass Industries begins. The plant went on to produce its first bottle in 1987.

  • KBL installs an ultra modern state of the art bottling line at Tusker Brewery. Citizen Special lager is launched. KBL celebrates its 75th Anniversary.

  • EABL signs license agreements with South African Breweries International and agree terms for share exchanges in Kenya Breweries Limited and Tanzania Breweries Ltd.

  • EABL becomes the first company in East Africa to reach US$1 Billion in value. The company cross-lists on the Dar-Es-Salaam Stock Exchange. The EABL Foundation is launched aimed at enriching the lives of poor and excluded people in East Africa.

  • KBL successfully launches Alvaro, the company's first non- alcoholic natural malt drink and records consumption of over eight Million bottles within the first three months following the launch.

  • EABL successfully acquires substantial interest in Tanzania's Serengeti Breweries Limited (SBL) making EABL free to complete the acquisition. SBL is Tanzania's second largest brewing operation and makers of the popular Premium Serengeti Lager.

  • Tusker renovates packaging relieving historical moments through a symbolic chariot drive to The Stanley Hotel

  • Deloitte Best Company to work for Survey 2012

  • EABL selected to host the first Diageo Africa HR Shared Service Centre to be based in Nairobi

Copyright © East Africa Breweries Limited 2013

WEBSITE CONDITIONS OF USE

KENYA BREWERIES LIMITED “GUINNESS 1759 USSD PROMOTION” TERMS & CONDITIONS

TERMS OF ENTRY

The following terms and conditions apply exclusively to the aforementioned promotion and all participants in the promotion are deemed to have read, understood and accepted the same:

Eligibility

  2. 1.This promotion is restricted to persons above the age of eighteen (18) years only. Proof of age shall be required prior to redemption of any prize.
  3. 2.Employees of East African Breweries Ltd Group of companies (KBL, UDV, EAML, SBL, and UBL) it’s distributors and stockists, Ogilvy, BBDO, Metal Crowns Ltd, Zilojo, KPMG, Southwell Solutions Limited, Carat, True Blaq, Iprospect, Posterscope and any other supplier or third party directly involved with the facilitation of this promotion are NOT eligible to participate in the promotion.
  4. 3.Kenya Breweries Limited (KBL) reserves the right to seek verification of eligibility to enter and receive a prize under these Terms & Conditions. If, in KBL’s reasonable opinion, a winner is found to be ineligible, KBL reserves the right to require the return of any prize already awarded, at its sole discretion in consultation with Betting Control and Licensing Board (BCLB) and such winners will be disqualified.

    5. Promotion Period

  5. 4.The promotion is for loyal Guinness customers and will run from 07 February 2018 to 01 April 2018.
  6. 5.KBL in conjunction with the BCLB reserves the right to change the promotional dates as it deems fit. Decisions made by Kenya Breweries Ltd in consultation with BCLB shall be final and binding.

    7. How to Participate

  7. 6.To enter the promotion, participants will be required to purchase a 300ml or 500ml Guinness, promotional product and check under the crown to find a 10 numeric digit code. This code on its own is neither a lucky number nor does it guarantee a participant anything in return.
  8. 7.To participate, participants will enter the promotion by dialing *759*(through USSD) then key in the 10 numeric digit code under the crown# (*759*11 digit code) (which is valid for one (1) entry only).
  9. 8.The first entry of a valid code will take the customer through the registration process. This will be a USSD interaction where the customer will be prompted to provide their age and home region. Upon completion of the registration process, the customer receives guaranteed SMS and data reward.
  10. 9.Each subsequent entry gives the participant a chance to win instant prizes (SMS and data, talk time and cash) and will also stand a chance to win KSHS 100,000 on the weekly draws. Each SMS entry is entitled to one win only.
  11. 10.In the event that a participant sends a code that is blank, a guessed code or mistypes the 10 numeric digit code under the crown, the participant will receive a regret message saying the 10 numeric digit code under the crown is invalid.
  12. 11.In the event that a participant sends a 10 numeric digit code under the crown that has already been sent to the short code for the competition, the participant will receive a regret message saying the code on cap has already been used.
  13. 12.A unique number can only win once throughout the promotion period. The rewards on entries will be based on the number of valid entries the consumer has entered.
  14. 13.On entry into the promotion, the participant shall be required to confirm that they are above the Legal Purchasing Age (18 years +) in line with legal and regulatory requirements.

    15. 4. Selection of Winners

  15. 14.Systems and controls around the selection of the winners have been validated by KPMG, an independent risk assurance firm.
  16. 15.Winners will be selected instantly after sending *759*unique code#. The winner selection process is an automated process run by the CSP (Southwell Solutions Limited) servers.
  17. 16.The selected winners will be rewarded at the sole discretion of KBL and BCLB and will win instant fabulous prizes at various entries including SMS and data, talk time minutes, and cash. Winners of prizes will be notified through a direct messages on their phones.
  18. 17.Winners of the various prizes will be informed in accordance with the guidelines submitted to the BCLB and the decisions made on the same by KBL and BCLB, in consultation with KPMG, shall be final and binding.
  19. 18.Prizes are redeemable in Kenya only and are not transferable.
  20. 19.In the event that there are any taxes applicable to the prizes, KBL will deduct the same and remit to the tax collection agency.

    21. Notification of reward

  21. 20.Winners will have their reward (cash, data and talk time minutes) transmitted instantly through mobile money transfer services.
  22. 21.KBL will not be liable for any delays brought about by failure of mobile telephone networks and mobile money transfer systems, failed, partial or garbled computer transmissions, for any computer, telephone, cable, network, electronic or internet hardware or software malfunctions, failures, connections, availability, for the acts or omissions of any service provider, internet accessibility or availability, or for traffic congestion or unauthorized human acts.
  23. 22.Winners who are not registered with the designated mobile money services as selected by KBL for purposes of this promotion have to collect their cash from the respective mobile money agents within 7 days as stipulated by Communications Authority of Kenya regulations. Failure to do so will lead them to forfeiting their prize.

    24. KBL shall not accept liability where a winner for one reason or another cannot access their money once it has been sent to them e.g. where the mobile network has suspended the recipient’s mobile money account, or if they are not accessible via the mobile money service.

    Use of Personal Data

  24. 23.By agreeing to participate in the promotion you are giving KBL permission to contact you for further information.
  25. 24.By agreeing to participate in the promotion, all winners of the prizes agree that their full names, photos, video footage and other details be made public in such media that KBL may choose and that they will further agree to participate in all public relations and marketing activities of KBL on such terms, as KBL may require without any additional consideration.
  26. 25.All the ownership and intellectual property rights in the footage and visuals taken of any participant, his/her family and surrounding on lookers is and shall at all times remain the sole property of KBL.
  27. 26.Use of the materials stated above shall be at KBL’s discretion and KBL shall be entitled to disclose any of the participant’s details for administering the promotion, marketing and research related activities, fraud prevention and such other purposes as may be provided in terms and conditions herein and the law.

    28. 8. Disqualification and Termination

  28. 27.The promotion is offered at the sole discretion of KBL and KBL reserves the right, subject to any discretion from the BCLB, to amend or vary these terms and conditions or to suspend/amend/terminate the promotion at any time.
  29. 28.In case any of these circumstances arise, notice will be given by KBL through media advertisements. The notice will be effective immediately or on such date as shall be set out in such notifications.
  30. 29.KBL reserves the right to terminate any participant’s participation in the promotion or their registration upon: -
    • 30.Detection of fraud or attempted fraud relating to the participant or their registration; or
    • 31.Breach of any of these terms and conditions; or
    • 32.Such circumstance as may be determined by KBL and BCLB.
  31. 33.If participation in the promotion is terminated under any of the circumstances set out in clause 32 above, the participant will lose the right to redeem his/her prize and the same will be deemed to have been forfeited. In addition, KBL reserves the right to take appropriate legal action, as it deems necessary, and recover damages and other expenses incurred in pursuing such action.

    32. Other Terms

  32. 34.This competition remains subject to the provisions of the Betting Lotteries and Gaming Act (Cap 131 Laws of Kenya) 1991, and all other applicable laws. Any disputes arising hereunder shall in the first instance be resolved in accordance with the aforementioned provisions.
  33. 35.All queries should be directed to the customer care helpline number 0701 000 001; available from 8:00am to 5:00 pm.
  34. 36.KBL, upon notification of BCLB, reserves the right to amend and adjust the promotion format and timings as it deems fit.
  35. 37.KBL, upon notification of BCLB, reserves the right to amend the prizes as it deems fit at any point in the promotion.
  36. 38.KBL DOES NOT require you to send money, airtime or mobile money funds or any other consideration in order to participate or claim any prize in this promotion, and KBL will not be liable for any losses or other damage incurred by any person who does not heed this caution.
  37. 39.Although KBL has used reasonable efforts to ensure that all information and materials relating to the promotion are accurate, KBL shall not be liable for any inaccuracy or errors in such information and/or material. KBL, its agents and sub-contractors will also not bear responsibility for any loss or damage to a participant, whether caused by self or any third party, arising from: -
    • 40.Matters outside the control of KBL, its agents and sub-contractors including but not limited to force majeure events such as acts of God, computer viruses, power outages, etc.
    • 41.Any technical failure or malfunction or any other problem with any machine, telephone network or system, service provider software or otherwise which may result in missing characters in the promotional packs, any entry being lost or not properly received, registered or recorded.
    • 42.Any unforeseen defects in promotional materials supplied or manufactured by third parties including but not limited to labels and crowns.
    • 43.Any acts of negligence by the Employees of KBL, KPMG or BCLB or their agents, associates and assigns.
    • 44.All errors and/or omissions related to this promotion and/or promotional products should be reported in writing to KBL within 7 days of discovery of the error or omission. KBL does not warrant that all errors and omissions can be resolved to the satisfaction of participants, or at all and therefore errors and omissions are exempted.
  38. 45.Any persons attempting to make false claims shall be prosecuted. Prizes shall not be transferable to third parties and they will not be exchanged. The promotion is open to Kenya residents over 18 years only.
  39. 46.All updated Terms and Conditions will be available for inspection on the www.eabl.com website. It is the responsibility of the participants to review these Terms and Conditions. The participant’s continued participation in this Promotion shall be deemed to be the participant’s acceptance of any changes to these Terms and Conditions.
  40. 47.In the event of any inconsistency between these Terms and Conditions and any terms and conditions printed or displayed on any marketing materials published or broadcast in any media (such as but not limited to the internet, television, radio, newspaper, magazines etc) relating to the Promotion, the terms contained in these Terms and Conditions here shall prevail.
  41. 48.If any term or provision of these Terms and Conditions is held to be illegal or unenforceable, the validity or enforceability of the remainder of the Terms and Conditions shall not be affected.
  42. 49.These terms and conditions are subject to interpretation by KBL and any questions or disputes shall be resolved by KBL and BCLB and the decisions reached thereafter shall be final.

DIAGEO PRIVACY AND COOKIE NOTICE

This Privacy and Cookie Notice provides a high-level overview of our full Privacy and Cookie Notice (see section 1 for more information).  It summarises important information regarding how we collect, use, and share any personal information collected. This Privacy and Cookie Notice applies to personal information collected by or on behalf of a company within the Diageo group of companies. Diageo plc is the world’s leading premium drinks business.

1.  Introduction

  • See section 1 for more information about Diageo plc.

2.  Are you of legal purchase age?                                     

  • Do not provide us with your personal information if you are not of legal age to purchase alcohol.
  • If we believe that you are under the legal purchase age we will make every reasonable effort to remove your personal information from our records. 

3.  What information does this Privacy & Cookie Notice apply to?

  • This Privacy & Cookie Notice applies to personal information collected by (and on behalf of) Diageo companies in connection with the marketing and sales of their products.
  • We collect personal information online and offline that you choose to provide us with. This includes information provided when registering with our websites, contacting us, completing surveys or questionnaires, entering competitions, and posting information on public areas of our websites as well as through .  , applications and Diageo branded pages on third party platforms (e.g. social media platforms) and applications used through our websites and third party platforms (“Diageo Sites”).
  • This Privacy & Cookie Notice also applies to offers and advertisements for Diageo products and services, which Diageo, or a service provider acting on Diageo’s behalf, may send to you on third party websites, platforms and applications (“Third Party Sites”). These Third Party Sites may have their own privacy & cookie policies and terms and conditions which Diageo is not responsible for. Please read the privacy & cookie policies and terms & condition of any Third Party Sites before using them.
  • This Privacy & Cookie Notice also applies to personal information that we may receive about you from other legitimate third party data sources, including information from commercially and/or publicly available sources, such as data aggregators, public databases and third-party social media platforms.
  • See section 5 for details about the types of personal information that we may collect from such sources.

4.  What is personal information?                     

  • Personal information is information about an identifiable individual, as defined by applicable law.    

5.  Diageo’s collection and use of personal information 

  • Our consumers are at the heart of what we do as a leading premium drinks business.  We collect personal data about you in order for us to communicate with you where required, to provide you with our products and services, to understand better your consumer journey to purchase, and to analyse trends amongst our consumers generally, in each case  so that we can strive continuously to improve our offering to you, whether content, our services or our products.
  • The information that we may (depending on the context) collect from you from Diageo Sites if you choose to provide it includes your:
    • name
    • contact details (which may include address, email address, user name, telephone number)
    • purchase information (credit card or other payment information, delivery address)
    • Legal purchase age confirmation of your date of birth
    • gender
    • user generated content, posts and other content that you submit to Diageo Sites
    • any other personal information that you voluntarily provide to us
  • When you use this and other Diageo Sites (including by browsing such sites) some information about your visit is automatically recorded such as the pages you have viewed, your IP address and the date and time of your visit. We also collect information using cookies (see section 6. below for more information).

  • The information we collect from other sources includes:

    • name
    • contact details (physical address) or geographic location
    • age (or age range)
    • shopping habits
    • preferences and information about your lifestyle such as your hobbies and interests
    • publicly available information such as user-generated content, blogs, postings, social media user name or ID, social media profile photo, in each case as permitted by law
  • All of the information that we collect may be combined to assist us in improving our products, services and our communciations with you.
  • Note that if you share any of your activity on third-party social media platforms, you will then be subject to the privacy and cookie policies that govern the respective platforms.
  • By using this website, you are agreeing to our use of that information as set out in this Privacy and Cookie Notice.
  • If you do not agree to these conditions, please do not provide us with this information or use the Diageo Sites, or please let us know your objections using the contact details below.

6.  Use of cookies on our websites

We use "cookies" to ensure that we give you the best experience on our website, on our social media pages and to improve our advertising. The use of all cookies is subject to the terms of this Privacy & Cookie Notice and applicable laws and regulations.  We also collect information using common Internet technologies such as “clear gifs” (also known as “pixels”, “web bugs” or “web beacons”).

The types of information collected automatically may include:

  • Website cookies to help us gather and store information about our site visitors, including the type of browser & device you use, which Diageo web pages you have visited, the websites you visited before coming to the Diageo site and your IP address. Note: we share Site Usage Information with trusted third parties o Diageo (e.g. advertisers, advertising agencies, advertising networks etc.) in order to offer you tailored content, including more relevant advertising for products or services that may be of interest to you. These third parties may set their own cookies on your device in order to help Diageo deliver customised content and advertising to you when you visit either Diageo Sites or Third Party Sites.
  • Third party social media and advertising cookies to offer our users social media functions (for example, using your social login to login to our website) and enable us to show you advertisement that you are more likely to be interested in viewing The socal media information collected includes your: user name or handle, social profile picture, age, gender, and any other information you have choosen to share when using Third Party Sites, e.g. when you use the “Like” button on Facebook or retweet on Twitter
  • To find out more information about how we use cookies please refer to section 6.

If you continue without changing your settings, we’ll assume that you accept the use of cookies in accordance with this Privacy & Cookies Notice. If you do not accept the use of cookies, please refer to section 12 and 13 to find out how to disable cookies.

7.  Use of IP addresses

When your web browser or e-mail application requests a web page or e-mail from another computer on the Internet, it automatically gives that computer the address where it should send the information. This is called your computer's "IP address." (IP stands for "Internet protocol.") For most users accessing the Internet from a dial-up Internet service provider (I6P), the IP address will be different every time you log on. We do not store IP addresses in a central database. They are just recorded in log files so they are not associated with an account.

 IP addresses may be used for various purposes, including to:

  • To identify a person’s country access.
  • To assist our third party service provider to manage GEO IP location, who may map IP addresses to countries.
  • Diagnose service or technology problems reported by our users or engineers that are associated with the IP addresses controlled by a specific web company or ISP.
  • Send the most appropriate advertising based on geographic area or information derived from your IP address. Many IP addresses are commonly associated with Internet service providers, universities, or major corporations in specific regions or localities. Aggregate information derived from IP addresses may also be reported to advertisers.
  • Estimate the total number of users visiting our websites from specific countries or regions of the world.
  • Assist third party advertisers to track effectiveness of the promotions they run on our website, visits to and business at third party's websites.
  • Help determine which users have access privileges to certain content that we host.
  • Identify whether the IP address relates to a human or non-human (“bot” or “web crawler”) as part of a an advertisement verification solution to allow us to monitor our digital advertisements across brand safety, ad fraud and viewability measures.

8.  Use of personal Information

  • We will only use the personal information we collect: for our legitimate business interests, including to improve your consumer experience of our products and services, to provide you with specific information and services that you request, and with additional information and services that may be of interest to you.

 9.  Disclosure of personal Information

 This may involve sharing your personal information with non-Diageo companies that provide services to Diageo companies and certain other third parties, but only where they have adequate protection to safeguard and hold your personal information securely and, in certain cases, only where you have provided your consent.

  • In some cases, this may involve transferring your personal information to other countries (including the U.K., the U.S., Canada and other countries, inside and outside the European Economic Area) where Diageo or non-Diageo companies or other third parties operate and process your personal information. To the extent that we do share your personal information with a service provider, we would only do so if we have entered into a written agreement with that party and that party has agreed to comply with our privacy standards as described in this privacy policy.
  • By providing any personal information to us, you fully understand and clearly consent to such use and transfers as set out in this Privacy and Cookie Notice and our full Privacy and Cookie Notice.

10.  Information you post on public areas of our website & on our Social Media pages

  • Information that you post on or through the public areas of the site (e.g. chat rooms, bulletin boards and discussion groups) and our Social Media pages (e.g. on our Facebook and Twitter pages) is publically available information and is  generally accessible to, and may be collected and used by others. Please do use caution and do not disclose any personal information, as we do not have any control on how other users may subsequently use your information. Such use by others may be in breach of both our Privacy Policy and of the law, and may place you at risk. We will not be responsible for any postings you make with personal information in them.

11.  Security

  • We take security seriously and take precautions to keep your personal information secure. We have put in place reasonable technological and organisational procedures to safeguard the information we collect.
  • Unfortunately, no data transmission over the Internet or data storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of any account you might have with us has been compromised), please immediately notify us of the problem by contacting us at the contact details below.

We have no control over the privacy of any communications while in transit to us. We recommend that you not include confidential, proprietary or sensitive information in such communications. See section 16 for more information.

12.  Unsubscribe, access, questions and further information     

  • At your request, and where required by law, we will confirm, share, and/or update the personal information we hold about you.  However, to protect your privacy we may first have to verify your identity.
  • At any time you can choose to make an unsubscribe request to stop receiving direct marketing communications.
  • If you would like to unsubscribe from communications from Diageo or about Diageo brands, please contact: Privacy.Queries@diageo.com
  • See section 17 for more information on your choices..

13.  Retention period

We will retain your Personal Information for the period necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.  

14.  Contact Us                 

If you have any comments, queries, or complaints about our collection or use of personal information please contact us via:

  • Post: Data Privacy Officer, Global Compliance Legal Team, Diageo plc, Lakeside Drive, Park Royal, London, NW10 7HQ
  • Email: Privacy.Queries@diageo.com

 

PRIVACY AND COOKIE NOTICE

1.  Introduction

This website is operated by a member of the Diageo group of companies, the ultimate holding company of which is Diageo plc (registered in England and Wales with company number 23307 and registered address at Lakeside Drive, London, NW10 7HQ, United Kingdom).

All references to 'our', 'us', 'we', or ‘company’ within this policy and within the opt-in notice are deemed to refer to Diageo plc, its subsidiaries, affiliates, and/or associates, as appropriate.

We endeavour to protect your personal privacy. We provide this Privacy and Cookie Notice to help you to understand what we may do with any personal information that we obtain from you. By providing your personal information to us, you signify your acceptance of our Privacy and Cookie Notice and agree that we may collect, use, and disclose your personal information as described in this Privacy and Cookie Notice. If you do not agree to this Notice, please do not provide your personal details to us. This Privacy and Cookie Notice is incorporated into, and part of, the Conditions of Use that govern your use of the site in general. We will use your information only for the purposes set forth below.

We may need to update this Privacy and Cookie Notice from time to time. We recommend that you check this page regularly to ensure that you have read the most recent version.

Changes to the Privacy and Cookie Notice are noted here:

Date last revised: January 2017

Description of substantive revisions:

Section 3 – Description of personal information
Section 4 – Description of how personal information is collected
Section 5 – Use of IP Address
Section 6 – Use of cookies and clear gifs
Section 14 – Description of how personal information is used
Section 15 – Description of how personal information is shared
Section 16 – Posting of information in public forums
Section 20 – Changes to your privacy preferences
Section 21 – Description of use of links, references, interfaces, and content from third-party sites

 2.  Legal purchase age

You must not provide us with your personal information if you are not of legal age to purchase alcohol in the jurisdiction in which you reside and (if different) in the jurisdiction in which you are accessing the site. We do not intend to collect personal information from any individuals under the legal purchase age, or to market alcoholic beverages to anyone under the legal purchase age. If we receive notice or believe that someone under the legal purchase age has provided us with personal information we will make every reasonable effort to remove such personal information from our records, or to flag such personal in